Nobody Applied to Your Job Posting: What Do You Do Now?

Nobody Applied to Your Job Posting: What Do You Do Now?

Sometimes you put a job description on your website and take it down the next day because you’ve already found the perfect fit. Other times, it’s not so easy. It can be weeks, months, and sometimes even more than a year without finding someone that fits the bill.

If you’ve gone through the motions but haven’t found the right fit, try these 8 tips to reignite the posting.

Dive into your organization

1. Take advantage of skilled individuals
Having a single person running multiple jobs isn’t ideal, but it’s a very realistic side of startup culture. Explore your employees’ skillsets to see if there’s a way you can fill your gap internally, if even temporarily. This will help buy you time to continue your search for the right fit, and not just the fastest hire.

2. Offer training to existing employees
While you may be lucky enough to have an employee who’s fully stacked for two roles, some may be familiar with the role but need some help along the way. Offering training for existing employees that have an interest in the role or some starting skills is one way to fill the gap either temporarily or permanently.

3. Shift roles to open up an “easier-to-hire” role
If you’re looking for a senior product manager, re-evaluate your existing product managers and consider promoting from within. You can still look to hire, but you’d be aiming to fill a more junior position, which can open up the applicants and help you find someone who fits your company with less experience.

If you have a front-end developer that excels at back-end (which you’re hiring for), shift them into the role instead and try to hire a front-end developer to get a fresh batch of potential candidates. Have a developer who can design? Switch your search from a designer to a developer and see how your luck changes.

Broaden your search

4. Re-evaluate your job posting
It’s tempting to really narrow in on what it is you’re looking for in an applicant, but sometimes getting too specific can ruin your chances of finding the right person. If you’re not getting any leads, re-evaluate your job posting. See if you can be more lenient on years of experience, reduce the number of specific applications you’ve listed, or expand the geographic region of your search. You can also try adding key information like salary or benefits to attract more candidates.

5. Consider remote talent
Having someone in office certainly has its benefits, but it’s not the only way to go. Opening up your search to include remote workers means you can now search on a global level. You can start by sticking to a similar time zone to avoid future challenges, but explore the option of a worker who can work from home and call in when needed. This opens up the quantity of applicants you’ll find, and often the quality you can consider as well.

6. Blast your network
If you haven’t done so already, get your job posting in front of anyone and everyone you can. Go old school and use word of mouth to find friends of friends who are looking for work. Explore your connections at similar companies to see if anyone is unhappy and looking for a switch. Get your employees to spread the word to their network and you’ll be reaching more candidates in no time. Don’t be afraid to use all your social networks and reach out to specific friends who tend to be well connected.

Look into third-party services

7. Job boards
Listing your job posting on your website isn’t going to cut it, so most turn to free general posting services. These are great for a high volume of candidates, but it may leave you with no real leads. Try exploring paid job boards to find more serious applicants targeted towards your industry or role.

8. Recruiters
Recruiters can feel like a frivolous expense, but they can be a great option if the well seems to have run dry. Recruiters are connected to several different networks and can take care of some of the dirty work for you to narrow your candidates and find the best leads. You can find recruiters with experience specific to the role you need or ones who take a wider approach to present you with a bigger pool of options.

Keep your head up

Running out of strong candidates can be discouraging, but it doesn’t mean you’ll never find your perfect match. Try revisiting these places to find talent and the tips in this article, and you’ll be surprised by the changes in applicants.


Start you candidate search with Authentic Jobs.